The Change Mariner: Kodak Gives Film Cameras Heave-Ho

January 14, 2004

Kodak Gives Film Cameras Heave-Ho

In another shift away from its film business and toward the future of digital technologies, Eastman Kodak said Tuesday it will stop selling traditional film cameras in the USA, Canada and Western Europe.
Kodak will continue to market 35mm cameras in "emerging" markets like China, India and Eastern Europe.

It will also discontinue worldwide Advanced Photo System (APS) cameras. They were launched with great fanfare in 1996, but only 1.6 million units sold last year in the USA vs. 12.8 million digital cameras.

Digital cameras -- which don't use film -- now outsell film cameras in the USA. The gap is expected to widen even more this year.

Posted by Timothy Fredel at January 14, 2004 11:36 PM | TrackBack
Related Categories: Area - Tech - Digital Photography | Quadrant - Technological | Theme - 'Digital Impact'

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