The Change Mariner: The Rise of the 'Metrosexual'

September 7, 2003

The Rise of the 'Metrosexual'

[Ken] DeLeon may not know it, but he is a metrosexual - one of a growing number of urban guys (make that straight urban guys) who indulge in personal niceties that used to be mainly the purview of women. These guys get facials. They get their hair styled and colored. They get massages, manicures and pedicures. Some of them even shop for designer clothes -- and like it!
They also occasionally get scorn heaped upon them by other guys. But apparently that's happening less and less, as guys wake up to two important facts about all this:

1. A lot of it makes you feel good.

2. A lot of women like the effect. They really, really like it.

Posted by Timothy Fredel at September 7, 2003 1:01 PM
Related Categories: Area - Social - Demographics | Quadrant - Social

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