July 01, 2003

Kraft to Revamp Products: Cites Obesity

Reuters:


Kraft Foods Inc., the biggest U.S. maker of processed foods, on Tuesday said it would cap portion sizes, eliminate marketing in schools and reformulate some products as the food industry faces increasing legal blame for obesity and unhealthy eating trends

... Critics are quick to point out that Kraft may be on the defensive at a time of heightened criticism over the role big food companies play in contributing to growing health problems in the United States. No. 1 fast-food chain McDonald's Corp. has already been the target of a highly publicized lawsuit linking its burgers to obesity in children.

... Obesity among adults in the United States has doubled since 1980, and tripled among adolescents, according to the U.S. Surgeon General.

Posted by Norm Wada at July 1, 2003 10:19 AM
Related Categories: Quadrant - Social | Theme - 'Health(ier) Food' | Theme - 'Obesity Epidemic'



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