May 30, 2003
Shoe firms joust for junior jocks
THE OUTRAGE STARTED soon after Nike signed Freddy Adu, the 13-year-old soccer star to a reported $1 million multi-year deal, an unheard of amount for such a young soccer player in the U.S. Just the week before the athletic shoe giant signed a stunning seven-year, $90 million contract with James, the Ohio high-school phenomenon who has yet to play a single professional basketball game.Posted by Timothy Fredel at May 30, 2003 11:29 PM | TrackBack"Perhaps next Nike will sponsor a newborn," quipped the headline of one sports column.
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